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Web / Digital

Fleet Optics Inc.

A ground-up brand and communications overhaul for FleetOptics, a technology-driven final-mile logistics company connecting drivers and clients through its proprietary tracking platform. Working within…

Hyperion Sensors

Brand and product design for Hyperion Sensors’ tFit platform, a fibre-optic sensing solution developed for the electric utility sector. The engagement began with identity,…

Medair

One of the earliest major engagements undertaken through DS1 Design, where I served as one of two managing partners. Medair specializes in time-critical healthcare…

Mansfield Ski Club

What began as a redesign of Mansfield Ski Club’s iconic identity for its 50th anniversary quickly grew into something considerably larger: a comprehensive look…

Steinberg Dental Centres

More than a campaign, this was a seven-year relationship with Steinberg Dental Centres, now Impressions Dental Centres, spanning three locations and virtually every local…

Impressions Dental Centres

When Steinberg Dental Centres changed ownership and became Impressions Dental Centres, the challenge wasn’t to start over. It was to preserve the recognition and…

Green Lane Dental

Drawing on years of experience building and managing dental brands, I developed the go-to-market strategy for Green Lane Dental as the new practice entered…

That Party Game

What started as an idea from Anywhere Apps became a scalable, web-based party game designed to work across desktop and mobile. Working within the…

Go Painting!

Who says a painting company has to look like every other painting company? GO Painting! was built around a bright, energetic identity designed to…

Star Wars™ Uprising: Misadventures

I don’t generally make much room for spec work in the portfolio, but occasionally the galaxy has other plans. Created as a satire of…

Star Wars™ Uprising: Cartel Logos

Some design briefs come from clients. Others come from spending entirely too much time in a galaxy far, far away. As master of The…

Charlottetown Backpackers Inn

An identity and website created for my oldest friend and a decidedly independent little hostel in the heart of Charlottetown. Built around years of…